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Bachelor Program in Business Administration

Course Highlights

the bba program is directed at preparing participants for the challenges of supervisory and middle-level management positions in the public or private sector. the program blends the three core disciplines of management, communication and information systems into a balanced providing the contemporary manager with effective skills. in addition, the program offers general business course to broaden the prospective manager’s knowledge’s base.

objective: the course aims at realizing the following objectives

  • to communicate effectively through writing and in interpersonal communication
  • to use information and communication technology effectively
  • to make informed decisions in the selection, utilization and evaluation of information technology
  • to integrate and manage administrative systems
  • to apply contemporary theories of organizational behavior
  • to manage administrative functions with respect to planning, organizing, staffing and controlling

Eligibility Criteria

  • 10 + 2 or equivalent/3 year diploma from a state board for technical education

Duration

3 years
    Semester 1

    BBA101 - principles of management

    BBA102 - marketing management

    BBA103 - managerial economics

    BBA104 - introduction to computer

    BBA105 - english-i

    BBA106 - indian constitution, ethics environment studies

    Semester 2

    BBA201 - organization behaviour

    BBA202 - business communication

    BBA203 - business and corporate law

    BBA204 - production and operation management

    BBA205 - financial accounting

    BBA206 - communication in english

    Semester 3

    BBA301 - mathematics for business economics

    BBA302 - logistics management

    BBA303 - human resource management

    BBA304 - consumer behaviour

    BBA305 - entrepreneurship & small business management

    Semester 4

    BBA401 - advertising management

    BBA402 - business ethics

    BBA403 - financial management

    BBA404 - e-commerce

    BBA405 - project management

    Semester 5

    BBA501 - corporate legal framework

    BBA502 - business environment

    BBA503 - human resource management

    BBA504 - introduction to internet

    BBA505 - marketing of services

    Semester 6

    BBA601 - management information system

    BBA602 - quality management

    BBA603 - brand management

    BBA604 - corporate taxation

    BBA605 - project management